Most of are entertained, but not in the way the it should be done. There's entertainment where we are engrossed in a story and excited to see what happens next. Many great pieces entertain many because plot and characters are created, and as readers/viewers we continue on because we like certain characters and wish to see them succeed and get to the bottom of what is going on. Even in stories I read with pretty cliché plots work well because I like the characters and want to see what happens to them.
Bleach started out with that, but now is on the exact opposite side. We read this because Bleach does a lot of stuff wrong, many times in a hilarious way. There's so much to go through and talk what went wrong, what could've been, and how it just keeps failing. Add in crazy character designs just appearing randomly, and plot points just randomly appearing, it's enough to keep people entertained at the spectacle that is Bleach. No way will we admit it's any good, but we are entertained by the badness.
If Kubo is meaning to do that, he is succeeding. However, he seems to take his story seriously as something deep and meta, which critics of the story deserve to eat dust. In this way, he is a failure in the craft of making a good story for entertainment.
Watching people do stupid things can be entertaining for a short term time when waiting. Watching a mystery with moral ambiguity with great plot and characters is entertaining, and makes one think and talk about the story for a much longer time. Once Bleach ends, it will be the former, where it was short term entertainment but I never look back on it.