@King:
Fairy Tail is just boring with tons of fanservice. It doesn't really try to be anything more than that, which is why it is consistently mediocre.
Bleach, on the other hand, manages to try too hard and not try at all at the same time. It tries to be artistic and deep, but fails miserably due to lack of effort and content. Plus, it's filled with plotholes, general stupidity and retcons, way more than any other series out there. Its flaws are just way more blatant than FT's.
And it's even worse because it once used to be legitimately good.
Yes because Bleach was really good in the beginning and then turned into shit and got worst as the series went on. All of this bashing just shows that people were extremely disappointed with the series for not being what it could have been.
Fairytail, on the other hand, is a quick lazy cash-in that rips off many elements from other mangas and present them in the worst possible way. It's pretty obvious that Hiro Mashima has real no clue or passion for what he is doing and just wants to milk quick cash by drawing tits and ass in a fantasy setting. The series doesn't need to be special. It fails miserably at some of the most basic things such as telling coherence visual story set in a fantasy setting. Fairytail is enjoyable if you turn off your brain but then again which series isn't if you start ignoring all the big flaws and just read to kill some time?
Approaching one series with high expectations and then approaching another with your brain turned-off will give you two different opinions. You can excuse Twilight for not wanting to be anything more than a shitty vampire romance tale, but that doesn't mean it suddenly becomes good or it being a crappy romance suddenly disappears.
Kubo, despite all his pretentiousness, still tried in the beginning and created something highly enjoyable. Bleach up-to the end of Grimmjow fight is still miles better than anything Hiro has ever put out.
Taking from Monkey King's words, I would argue that an incompetent effort is better than no effort at all.
I don't see any difference between Kubo and Hiro as far as effort goes. Both are extremely lazy nowadays, though i give Kubo more credit for at least trying in the beginning and knowing what he was doing for at least the first 100 chapters or so.
Fairytail would have a really good series if it was a parody of shonen tropes, but Hiro isn't that good of a writer or creative enough to pull something like that.
Anyways like i said before, this isn't the right place to debate this.