Originally Posted by Joystiq
It looks like Square Enix is taking a page from the book fo PC game development. Speaking at a gathering of third-party executives yesterday, Square Enix president Yoichi Wada discussed the bonuses, from a business perspective, of consoles always being online. Here are the three main points he mentioned:
- Trial chapters: This is a feature that will actually benefit gamers. Wada mentioned a system where gamers could download the first chapter of a game and pay for later installments, a la episodic content.
- In-game advertising: Wada discussed how ads could now be placed in games that aren't online-centric. While you may think Square Enix would never put real-life product placement in Final Fantasy XIII, keep in mind that Cloud Strife used a very real cell phone in Advent Children
- Software updates: While Wada, who is not a native English speaker, did not use the word "patch" explicitly, he did discuss how developers can now cut back on time spent debugging and just patch a game later. Patching is a slippery slope and initial release bugs, such as the many found in Oblivion, can really destroy a gaming experience. Especially if we are already paying $60 or more for the title.
Let's hope Square Enix does not get too hell-bent on in-game ads and patching. I do not want to wait a few months because my Toyota Chocobo got stuck halfway through a wall and now I can't continue my game.
http://www.joystiq.com/2006/07/07/square-enix-talks-in-game-ads-patching/
just what we all wanted the 2 'BEST' features of PC games to invade the consoles
sigh….....
and this just in the title for the next FF game
Final Fantasy XIV: The Quest for the More Refreshing Soft Drink